End-to-End Meta Ads & Instagram Creative Strategy
Full-funnel paid acquisition strategy combining targeted Facebook Ads and Google Display Ads with hands-on Instagram content planning and creative ad design.
- Client
- Bonsai Sushi
- Role
- Digital Marketing Specialist
- Period
- Location
- Cibubur, Jakarta, Indonesia
Scope of work
- Full campaign architecture setup (Prospecting to Retargeting)
- A/B split testing on ad copies, imagery, and promotional hooks
- Targeting setup, custom audiences, and budget allocation
- Weekly and monthly owner reporting with actionable growth insights
- Instagram content planning and high-converting visual assets
Strategic highlight
Integrated paid ads directly with Instagram content design for unified brand presentation.